Cotton Cordell Big O C77 Oxbow

The Big O was Cotton Cordell’s first “million-seller,” the first square-lip crankbait ever created. This proven lure still catches plenty of big bass. The buoyant body and cover-deflecting ability is unmatched by other square lips. Three sizes are available (2-, 2½- and 3-inches) in a variety of fish-catching color patterns. The Big O started the square lip crankbait craze, and it’s still leading the charge.

Cotton Cordell Big O lures

Cotton Cordell Big O

Cotton Cordell Big O

cotton cordell/ BIG-O C77 - HONEYSPOT

The Big O is the original square-lip crankbait and sold more than one million lures during its first season of production. It is known as one of

Cotton Cordell Big O - Perch - 2 in

Cotton Cordell Big O lures

The late Cotton Cordell transformed Fred Young's wooden Big O carving into plastic in 1973 to create a tougher, more consistently running bait, and

Cordell C77 Big O

Cotton Cordell Big O C78 Smokey Joe

COTTON CORDELL

The Big O was Cotton Cordell’s first “million-seller,” the first square-lip crankbait ever created. This proven lure still catches plenty of big bass. The buoyant body and cover-deflecting ability is unmatched by other square lips. Three sizes are available (2-, 2½- and 3-inches) in a variety of fish-catching color patterns. The Big O started the square lip crankbait craze, and it’s still leading the charge.

Cotton Cordell Big O Chrome Black 1/3 oz

The Big O was Cotton Cordell’s first “million-seller,” the first square-lip crankbait ever created. This proven lure still catches plenty of big bass. The buoyant body and cover-deflecting ability is unmatched by other square lips. Three sizes are available (2-, 2½- and 3-inches) in a variety of fish-catching color patterns. The Big O started the square lip crankbait craze, and it’s still leading the charge.

Cotton Cordell Big O - Perch

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